Lisa’s Staffing Solutions is a Melbourne-based childcare and domestic staffing agency established in 1997, offering babysitters, nannies, cleaners, and party help. After 10 years with the same website, owner Brooke knew it was time for a refresh – something modern and functional that could retain her distinctive brand elements: bright colours and the signature painted hands logo that clients recognise.
The Brief
Brooke needed a website that would work harder for her business. The old site was outdated and didn’t reflect the professional, trustworthy service Lisa’s Staffing Solutions provides. The new site needed to serve two distinct audiences: families looking to hire help, and potential staff members looking for work. It also needed to clearly communicate their range of services, pricing, and make it easy for both groups to take action.
The Solution
I created a fresh, modern design that maintains brand recognition while significantly improving functionality. The site features:
- Bright, welcoming design with playful elements that appeal to families while maintaining professionalism
- Clear dual pathways from the homepage: “I need to hire some help!” and “I am looking for a job!”
- Comprehensive services and pricing page with clear breakdowns for childcare (day/night), after school care, cleaning, and party help
- Integrated booking system allowing clients to book services directly through the website
- Online application form for potential staff members (babysitters, nannies, cleaners)
- Blog functionality for sharing childcare tips and company updates
- Mobile-responsive design for busy parents booking on-the-go
- Retained the signature painted hands branding throughout
The bright blue and purple colour palette, combined with cheerful imagery, creates an approachable feel while the clear structure and professional copy build trust with families.
The Results
The new website has become a powerful business tool for Lisa’s Staffing Solutions. In Brooke’s words: “Shannon created our wonderful new website that has driven so many new clients our way… Shannon’s quality of work is so exceptional we use her on an ongoing basis.” The improved user experience and online booking capabilities have streamlined operations while making it easier for both families and potential staff to connect with the business.
